The Cultural Dimension of International Business image

The Cultural Dimension of International Business (Paperback)

by Gary Ferraro

Total: TK. 891

The Cultural Dimension of International Business

5th Edition, 2007

The Cultural Dimension of International Business (Paperback)

TK. 891

বইটি বিদেশি প্রকাশনী বা সাপ্লাইয়ারের নিকট থেকে সংগ্রহ করে আনতে আমাদের ৩০ থেকে ৪০ কর্মদিবস সময় লেগে যেতে পারে।

Book Length

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224 Pages

Edition

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5th Edition

ISBN

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9788131712429

কমিয়ে দেখুন
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আসছে বিশাল ছাড়ের শায়েস্তা খাঁ অফার! ৫-১০ মে! আপনি প্রস্তুত তো?

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বই হাতে পেয়ে মূল্য পরিশোধের সুযোগ

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৭ দিনের মধ্যে পরিবর্তনের সুযোগ

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Product Specification & Summary

The text takes a five-pronged approach to the study of the cultural environment of global business. It explores

(1) such general concepts as culture, ethnocentrism, and culture change;
(2) the nature of the communication process, both linguistic and nonverbal communication;
(3) a typology of value contrasts that can be applied anywhere in the world to help diagnose potential breakdowns in business communication;
(4) a number of ways of collecting relevant culture-specific data on any of the hundreds of different national cultures of the world; and
(5) a set of valuable skills and competencies that are vital for becoming a world class business person.
Title The Cultural Dimension of International Business
Author
Publisher
ISBN 9788131712429
Edition 5th Edition, 2007
Number of Pages 224
Country India
Language English

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The Cultural Dimension of International Business