Retail Management : A Strategic Approach  image

Retail Management : A Strategic Approach  (Paperback)

by Barry Berman

Total: TK. 1,395

Retail Management : A Strategic Approach 

11th Edition, 2011

Retail Management : A Strategic Approach  (Paperback)

TK. 1,395

বইটি বিদেশি প্রকাশনী বা সাপ্লাইয়ারের নিকট থেকে সংগ্রহ করে আনতে আমাদের ৩০ থেকে ৪০ কর্মদিবস সময় লেগে যেতে পারে।

Book Length

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680 Pages

Edition

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11th Edition

ISBN

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9788131733769

কমিয়ে দেখুন
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২৯-৩০ এপ্রিল চার্জার ফ্যান ও নেকব্যান্ড ফ্রি! এছাড়াও থাকছে ফ্রি শিপিং অফার!*

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বই হাতে পেয়ে মূল্য পরিশোধের সুযোগ

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৭ দিনের মধ্যে পরিবর্তনের সুযোগ

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Product Specification & Summary

Retail Management : A Strategic Approach is a book that is tailored to suit the requirements of undergraduate and postgraduate courses in retail management. In this book, the readers are provided with insight into the way retailers plan, so as to cope with the present-day retail environment. Through the course of this book, some of the topics covered by the authors include retail life cycle, integrating and controlling strategy, merchandise management, location planning, and the factors that play a key role in retail business. From the start of this book, the readers are guided through a six-step guide to developing, and implementing a retail strategy.

Retail Management : A Strategic Approach has been divided into eight parts, each of which cover several different aspects of Retail Management. Some of the chapters in this book include Retail Organization And Human Resource Management, Operations Management: Operational Dimensions, Building And Sustaining Relationships In Retailing, Establishing And Maintaining A Retail Image, Financial Merchandise Management, Information Gathering And Processing In Retailing, Integrating And Controlling The Retail Strategy, Web, Nonstore-Based And Other Forms Of Nontraditional Retailing, Operations Management: Financial Dimensions, and many more .

Through the course of this book, the readers are enlightened on the impact of retailing in the millennium. The book also has 30 short and 8 comprehensive case studies, and with topics like Netflix: Competing in a Tough Marketplace, and The Digital Savvy Consumer After reading this book, the readers will be able to understand the goals, mission, control mechanisms, and overall activities needed for a successful retail strategy.
Title Retail Management : A Strategic Approach 
Author
Publisher
ISBN 9788131733769
Edition 11th Edition, 2011
Number of Pages 680
Country India
Language English

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Retail Management : A Strategic Approach