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Built to Last Successful Habits of Visionary Companies ( Good to Great, 2) (Hardcover)

by Jerry I Porras

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Built to Last Successful Habits of Visionary Companies ( Good to Great, 2) (Hardcover)

Name: Built to Last Successful Habits of Visionary Companies ( Good to Great, 2): Jerry I Porras | Rokomari.com
Brand: Random House (India)
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18 Companies Story

by Jerry I Porras , Jim Collins

Category: Foreign Language Books: Business, Investment and Economics

4 Ratings | 1 Review

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Book Length

342 Pages

Edition

1st Edition

Publication

Random House (India)

ISBN

9781844135844

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In Built to Last: Successful Habits of Visionary Companies, the authors, Collins and Porras, list out the results of a six-year long research undertaking, one that they conducted at the Stanford University Graduate School of Business. They took eighteen companies that they labelled ‘visionary’, and found out what sets them apart from the rest.

The term ‘visionary’ in this book means that the company was begun before 1950, has proved its merit in terms of commercial success, has a considerable trust value in the eyes of the general public and has outperformed its other peers and contemporaries. The authors highlight eighteen companies, all of which are a hundred years old on an average, and have been ahead of the stock market by at least fifteen per cent since 1926.

Built to Last: Successful Habits of Visionary Companies will tell readers how Procter

Title	Built to Last Successful Habits of Visionary Companies ( Good to Great, 2)
Author	Jerry I Porras , Jim Collins
Publisher	Random House (India)
ISBN	9781844135844
Edition	1st Edition, 2005
Number of Pages	342
Country	India
Language	English

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Jerry I Porras

Jerry I. Porras (born September 20, 1938) is an American organizational theorist, Lane Professor Emeritus of Organizational Behaviour and Change at the Stanford University Graduate School of Business. He is best known as co-author of the 1994 bestseller Success Built to Last: Creating A Life That Matters, written with James C. Collins.