Knorr (/knɔːr/, German: [knɔʁ]) is a Heilbronn-based food and beverage brand. It has been owned by the London-Rotterdam company Unilever since 2000, when Unilever acquired Best Foods, excluding Japan, where it is made under license by Ajinomoto. It produces dehydrated soup and meal mixes, bouillon cubes and condiments. It was known as Royco in Indonesia and Kenya, and as Continental in Australia and New Zealand. Knorr is also produced in India[1][2] and Pakistan.[3] History Knorr Cooking Center in Heilbronn Knorr was founded in 1838 by Carl Heinrich Theodor Knorr (1800–1875). Knorr headquarters are in Heilbronn, Germany. Products previously sold under the Lipton brand are now being absorbed into the Knorr product line. With annual sales topping €3 billion, Knorr is Unilever's biggest selling brand.[4]
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