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The Power of Habit (Paperback)

by Charles Duhigg

TK. 1,440 Total: TK. 1,152

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The Power of Habit

The Power of Habit (Paperback)

Why we do what we do and how to change

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In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us into the thrilling and surprising world of the scientific study of habits.

He examines why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. He visits laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. And he uncovers how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr.

The result is a compelling argument and an empowering discovery: the key to exercising regularly, losing weight, raising exceptional children, becoming more productive or even building revolutionary companies is understanding how habits work. By harnessing this new science, we can transform our businesses, our communities, and our lives.
Title The Power of Habit
Author
Publisher
ISBN 9781847946249
Edition 1st Edition, 2013
Number of Pages 371
Country India
Language English

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